John Neuhoff

Sr. UX Researcher & Strategist

Veracity Consulting Group

Resume - Publications

Designing exceptional user experiences that drive business growth

Previous Clients

Human-Centered Research

Transforming User Data into Design

As a Senior User Experience Researcher and Strategist, I bring expertise in mixed methods, experimental design, and statistical analysis to help organizations design exceptional user experiences that drive business growth. With over 60 scientific publications and two edited books, I am a proven leader.

I have a knack for translating complex results into easily understandable terms for diverse cross-functional stakeholders, and I'm passionate about using data to inform design decisions.

I excel at planning and implementing end-to-end discovery and evaluative research.

Work

Senior User Experience Researcher

Veracity Consulting Group LLC (remote)

2022-Present

Education

Ph.D. Cognitive Psychology

Kent State University

Professor of Psychology

The College of Wooster

2000-2022

Cognition attempts to make sense of the world: emotion assigns value.”
― Donald A. Norman
"Designers shooting for usable is like a chef shooting for edible" ― Aaron Walter